Supersound like in a disco, selfie spots for taking pictures, name stickers at the entrance and concentrated entertainment from morning to night - what sounds like an Ibiza holiday for many is a new kind of museum concept. From young people for young people! Attention: Beachwear is expressly desired in this museum!
Southern Germany is getting a unique museum. It is not only the first museum for swimwear and bathing culture in the world, no, in the so-called "BikiniARTmuseum" hip beach lifestyle meets contemporary cultural mediation - a "two-generation project" with backdrops made for Instagram. It will open on 05 July - the international day of the bikini.
Top-class collection meets Instagram PopUp Museum
Historically competent and a collection of unique rarities that even large museums are jealous of are in contrast - and complement each other perfectly - with numerous colorful photo and film situations for self-dramatization or via VIP photo tour to book for the whole family or groups. In your own Bikini PopUp Museum Surfboard sets, swings at Candyland, four changing rooms extravagantly designed by international artists, also with a photo point from above, as well as the classics ball bath and pink bathtub invite you to shoot unusual photo sets - or as the boys say, "create content for social media". In the "Secret Retreat", a hall of mirrors where only videos are played on three screens, which have two features: Top music and, in keeping with the summer sun, good mood, breathtaking nature, crazy pool parties or a rousing Brazilian attitude to life, not only dancing, but also creating the very special "Boomerang". How to put yourself in the limelight with the world's largest bikini figure "Janara" - at almost 10 metres - is reserved for the self-appointed professional photographers, as it is on the roof of the five-storey Art Deco building. By the way, the PopUp Museum was modelled on American concepts such as the world-famous "Museum of Ice-cream" in San Francisco and New York.
As a meeting place and livestyle hotspot, the BikiniARTmuseum is edgy, surprising, emotional, cheeky and critical. It will combine the best of a historical museum and multimedia pop-up photo experience with many opportunities to get active. A gamechanger for the museum landscape. If you bring your surfboard you get free entrance. For swimwear with flip-flops there is a 50% discount on the entrance fee. Who dares?
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